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Duration 37min 25sec

Gaining Creative Courage in FS: Standing Out and Differentiating in a Uniform Market | Session Recording

Join industry leaders from MasterCard, Northwestern Mutual, and Drift as they explore innovative strategies for transforming customer experience in financial services. Discover how AI, personalization, and customer-centric approaches are reshaping marketing, breaking down silos, and creating more meaningful interactions.
Key Insights:

  • Navigating the post-cookie digital landscape
  • Personalization strategies that build trust
  • Leveraging AI and technology to understand customer intent
  • Breaking down organizational barriers
Speakers:

  • Jill Moser (MasterCard)
  • Dr. Fabiola Corvera-Stimeling (Northwestern Mutual)
  • Lee Zucker (Drift)

#FinancialServices #MarketingInnovation #CustomerExperience #AIMarketing

Speaker

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Jill Moser, Dr. Fabiola Corvera-Stimeling, Lee Zucker

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