As a seasoned B2B revenue marketing consultant and the Director of Strategy Consulting at Demand Spring, Elli Plihcik is dedicated to achieving results in the current fast-paced digital landscape. She specializes in creating strategies to maximize revenue for businesses in various industries, with a particular focus on financial services.
With extensive experience in AI-driven marketing, automation, and demand generation, Elli assists organizations in aligning their marketing strategies with their revenue objectives to foster sustainable growth. Her data-driven and strategic approach has established her as a reliable advisor for brands aiming to scale their operations efficiently.
Day 1: Nov 6, 2025
4:45 pm
PANEL DISCUSSION: ENGAGEMENT REIMAGINED
Building Modern Journeys That Convert Attention into Loyalty
Capture and grow customer attention through modern, multi-channel engagement strategies. Achieve a step-by-step action plan to:
- Design cohesive experiences that seamlessly connect digital, mobile, and in-branch touchpoints.
- Leverage real-time data and AI to deliver scalable, personalized interactions.
- Track loyalty metrics and iteratively improve journey stages to boost retention and advocacy.
Increase your impact with engagement journeys that transform customer interactions into enduring loyalty and business growth.
Day 2: Nov 7, 2025
