Nasser Sahlool

Senior Vice President, Strategy

Nasser Sahlool is Senior VP of Strategy at DAC. Nasser leads a global team of award-winning strategists and researchers whose job is to design and implement high-performing international programs that connect and drive brand and revenue. Nasser is a frequent speaker, having presented at such digital forums as Cannes Lions, Ad Age Brand Summit, and Google Engage.


All Sessions by Nasser Sahlool

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Day 1: Nov 6, 2025

10:30 am

Futureproof: Building the Culture That Makes Innovation Inevitable

Why AI Alone Won’t Save You

In a world where technology evolves faster than organizations, innovation isn’t just about new ideas — it’s about creating the conditions that allow ideas to thrive. This keynote explores why most innovation efforts fail, the cultural principles that make them succeed, and how those same principles are essential to unlocking the revolutionary potential of AI. Drawing from experience at Amex, Deloitte, Apple Bank, and DAC, Nasser and Gordon will connect practical lessons from innovation cultures with real-world AI applications that move beyond efficiency to transformation.

Day 2: Nov 7, 2025