Henry (“Hank”) Detering, CFA, joined Neuberger Berman as Chief Marketing Officer and a member of the Operating Committee in New York in 2023. In this role, Hank drives Neuberger Berman’s global brand strategy, building on the firm’s reputation as a leading global asset manager by delivering a best-in-class client experience and aligning the firm’s investment capabilities with the diverse needs of its global client base. Hank leads the firm’s worldwide Marketing organization, which comprises Media Relations, Marketing Initiatives (including Digital Marketing, Multimedia, Brand & Design), Channel Marketing, Product Marketing & RFP. In his more than two decades of experience in wealth and asset management, prior to joining Neuberger Berman, Hank previously served as Chief Marketing Officer and a member of the Global Executive Board for Vontobel, in Zurich, Switzerland and, before that, he served in various roles at Lazard Asset Management, finishing as Global Head of Marketing. Hank holds an MBA from the Wharton School, an MA in International Studies from the University of Pennsylvania and a BA in Biophysical Chemistry from Dartmouth College. He is also a CFA charterholder.
Day 1: Nov 7, 2024
9:30 am
KEYNOTE PANEL DISCUSSION: CMO INSIGHTS
Leading Systemic Change, Scaling Trust and Driving Enterprise Growth
Hear C-suite marketing leaders reveal how they position marketing as a catalyst for enterprise-wide growth while navigating economic uncertainty, accelerating brand purpose, and building organizational resilience.
You will walk away with actionable strategies on:
- Championing systemic change—aligning culture, data, and cross-functional collaboration to embed marketing at the heart of business strategy.
- Scaling trust and relevance—combining purpose-driven storytelling with robust governance to deepen stakeholder confidence across volatile markets.
- Strengthening risk resilience—turning uncertainty into opportunity through scenario planning, agile decision frameworks, and proactive reputation management.
Gain the leadership insights needed to elevate marketing as a growth engine and guide your organization confidently through change.
Day 2: Nov 8, 2024