Duration 28 min 55sec

Unmasking Digital Fraud: How Bots Destroy Marketing Budgets in Financial Services | Session Recording

Discover the shocking truth about fake web traffic and AI-powered bots targeting financial brands. Lucas Rabinowitz from CHEQ reveals how these digital threats are costing companies millions, destroying marketing campaigns, and compromising data integrity. Learn critical strategies to protect your marketing budget, detect fraudulent activities, and safeguard your digital ecosystem.

Key insights include:

  • 33% increase in fake online traffic
  • How bots are outnumbering humans 5:1
  • Real-world case studies of massive financial losses
  • Practical detection and prevention techniques

 

#DigitalMarketing #FraudPrevention #AITechnology #MarketingStrategy


Speaker

CHEQ

Lucas Rabinowitz

CHEQ

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