Mark Bornstein

Vice President, Marketing & Chief Evangelist

As VP of Marketing and Chief Evangelist for ON24, Mark Bornstein is the world’s leading voice for webinar marketing & digital engagement. He brings over 20 years of experience with leading technology companies like Cisco and GE Access, and hosts one of the longest running webinar series, the “ON24 Marketing Best Practices Series” that has thousands of followers around the globe.


All Sessions by Mark Bornstein

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Day 1: Nov 6, 2025

Day 2: Nov 7, 2025

2:00 pm

INDUSTRY EXPERT PRESENTATION: AI-ENHANCED ENGAGEMENT

Scaling Personalization with Intelligent Digital Experiences

Elevate digital interactions by embedding AI-driven insights and automation into every touchpoint of your online events and content experiences. Source practical tips to:

  • Leverage AI to tailor event agendas, session recommendations, and networking opportunities to individual attendee profiles.
  • Automate follow-up communications and content delivery based on real-time engagement signals.
  • Measure and optimize digital engagement with AI-powered analytics that reveal deep insights into attendee behavior.

Transform your digital event and content strategy into a personalized, scalable engine to deepen audience engagement and accelerate business growth.