Erika hones in on the dynamic landscape of user experience for the financial services industry. Erika strategically leverages data driven insights blended audience strategies in order to assist financial institutions with driving impactful results. She’s working the personalization and a/b testing arena for almost 10 years, having spent the last 5 at Dynamic Yield, a Garner leader 6 years running.
Day 1: Nov 7, 2024
Day 2: Nov 8, 2024
