Elizabeth Hiza

Elizabeth Hiza is the Chief Marketing Officer at Barnum Financial Group, where she leads a dynamic team focused on strengthening the firm’s brand and supporting its financial professionals. She collaborates with Barnum’s leadership to develop innovative products and marketing strategies that drive growth, leveraging cutting-edge technology to keep the firm and our financial professionals at the forefront of the industry. 

Elizabeth is dedicated to helping advisors grow their businesses through customized marketing programs that enhance branding, client engagement, and lead generation. By using data-driven strategies, digital tools, and personalized coaching, she equips advisors with the resources needed for sustainable success. 

Beyond her role as CMO, Elizabeth leads Barnum’s financial literacy initiative, overseeing a national financial education program that enables advisors to conduct workshops in major corporations nationwide. She has also expanded Barnum’s partnership with a major insurance carrier, helping over one million people access financial literacy resources. 

Previously, Elizabeth served as Chief of Staff to Barnum’s CEO, acting as a strategic advisor, streamlining operations, and leading high-priority initiatives. 

Her leadership has been widely recognized—she was named Manager of the Year in 2024 and won Investment News’ prestigious “Own It” award in 2023 for excellence in leadership. 

A sought-after speaker, Elizabeth shares insights on marketing, leadership, and financial growth. Passionate about child advocacy and financial literacy, she serves as a Guardian ad Litem volunteer and sits on the board of Connecticut’s Jump$tart Coalition. 

She lives in Milford, Connecticut, with her husband, Chris, and their three children.