New York, NY

Thursday, November 7 &
Friday, November 8, 2024

REGISTER YOUR INTEREST

Dipayan Gupta

Director, Content Strategy, Planning and Management

Dipayan Gupta is the head of social media marketing and strategy at New York Life, where his team is responsible for corporate and agent content, social listening, and reputation management. A graduate of Amherst College and New York University, Dipayan spent his childhood between New Delhi and Toronto, and currently lives in Brooklyn with his puppy, Zola.

All Sessions by Dipayan Gupta

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Day 1: Nov 3, 2022

Day 2: Nov 4, 2022

11:30 am

11:30 am

TRACK 1: SOCIAL MEDIA & INFLUENCERS

PANEL: GROWTH VIA SOCIAL MEDIA MARKETING

Latest Trends and Best Practices in Paid Social, Native Advertising, and AI

Discover the art of leveraging these platforms to connect with fresh audiences, increase conversions, and amplify your overall profitability. Delve into the vast potential of machine learning algorithms and unlock invaluable insights to optimize your marketing campaigns and enhance the customer experience. Build your blueprint to:

  • Understand the latest trends and best practices in paid social and native advertising
  • Use AI to optimize your marketing campaigns and improve your customer experience
  • Leverage these platforms to reach new audiences, drive conversions, and boost your bottom line

Reach new audiences, drive conversions, and boost your bottom line