Day 1: Nov 6, 2025
Day 2: Nov 7, 2025
12:30 pm
CASE STUDY: TALENT & TECH FUSION
TRACK 2: MODERN MARKETING CAPABILITIES
Upskilling Teams for AI, Analytics, and the Next Wave of Martech Innovation
Prepare your organization to harness new technologies by building the skills and culture that bridge marketing, data science, and IT. Create a roadmap to:
- Identify critical skill gaps in AI, analytics, and martech, and design targeted upskilling and reskilling programs.
- Encourage cross-functional collaboration between marketing, IT, and data teams to accelerate innovation.
- Create a continuous learning culture with hands-on labs, mentorship, and strategic partnerships to keep pace with emerging tools.
Advance your workforce to lead the next era of marketing innovation through the seamless fusion of talent and technology.
5:15 pm
KEYNOTE FIRESIDE CHAT: TALENT & TECH FUSION
Upskilling Teams for AI, Analytics, and the Next Wave of Martech Innovation
Prepare your organization to harness new technologies by building the skills and culture that bridge marketing, data science, and IT. Create a roadmap to:
- Identify critical skill gaps in AI, analytics, and martech, and design targeted upskilling and reskilling programs.
- Encourage cross-functional collaboration between marketing, IT, and data teams to accelerate innovation.
- Create a continuous learning culture with hands-on labs, mentorship, and strategic partnerships to keep pace with emerging tools.
Advance your workforce to lead the next era of marketing innovation through the seamless fusion of talent and technology.

