Ankur “AJ” Goyal is a two-time founder, Stanford MBA, and IIT Delhi graduate who currently serves as CEO of Fibr.AI, the world’s first platform that transforms every webpage into a high-converting, self-optimizing agent. With over a decade of experience across marketing, brand building, and product innovation, he has led ventures from concept to acquisition, including building and exiting women’s health brand andMe. His career spans leadership roles at global brands like Nestlé and Hector Beverages, along with entrepreneurial stints in AI, consumer products, and marketing automation
Day 1: Nov 6, 2025
Day 2: Nov 7, 2025
2:00 pm
INDUSTRY EXPERT PRESENTATION:
Marketing technology is being rewritten
AI isn’t just another tool in the stack — it’s redefining how the stack itself works.
From strategy to storytelling, we’re moving from systems that execute instructions to systems that interpret intent.
1. How Martech Is Evolving
– From automation to autonomy, where tools make contextual decisions.
– From fragmented data to connected intelligence that learns across channels.
– From dashboards to co-pilots that reason, predict, and create alongside marketers.
2. What This Means for Marketers
Every touchpoint — website, CRM, ad platform — must now serve both humans and AI agents.
Optimization shifts from keywords and clicks to meaning and machine readability.
Creativity becomes data-informed and dynamically personalized at scale.
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3. The Innovation
Reimagine martech as an ecosystem of learners, not a toolkit of automations.
Build AI-first workflows that reduce lag between insight and action.
Experiment relentlessly — every workflow is an opportunity to reinvent.
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Closing blurb
AI won’t replace marketers — but marketers who embrace AI will replace those who don’t. (Currently relevant take)
The next era of martech belongs to innovators who can blend creativity with computation and design for both people and machines.
