Devin Kerr is a senior B2B marketing executive at Nasdaq, where she leads global marketing strategy for Workflow & Insights. Since 2019, Devin has been a driving force in digital transformation by optimizing marketing investments, establishing a scalable product marketing organization, and enhancing cross-functional collaboration with Revenue teams. Devin’s leadership has unified marketing functions, advanced customer engagement, and set new benchmarks for marketing performance across Nasdaq’s SaaS portfolio of corporate and investor technology solutions. Devin holds an MBA from NYU Stern School of Business, with concentrations in Business Analytics and Marketing, and graduated with a B.A. in English from Bryn Mawr College.
Day 1: Nov 6, 2025
Day 2: Nov 7, 2025
12:00 pm
INDUSTRY EXPERT PRESENTATION:
Leading the Shift: Modern Marketing in a Legacy Industry
Financial services is undergoing a quiet revolution and marketing is at the center of it. In this candid fireside chat, top marketing leaders share how they’re evolving trusted, regulated brands while staying rooted in credibility and compliance. Walk away with key insights on:
- Scaling authentic client experiences in a digital-first world, where AI, personalization, and human connection must work in harmony
- Balancing tradition with transformation to lead teams through rapid change
- Future-proofing a marketing organization in one of the world’s most legacy-bound industries
- Reimagine your brand strategy, navigate compliance with creativity, and learn to lead with more impact
Reimagine your brand strategy, navigate compliance with creativity, and learn to lead with more impact
