David Blackburn

Former Executive Director, Head of Digital Marketing

Dave Blackburn is an expert digital marketer and recognized innovation leader with more than 20 years of experience at the intersection of marketing, technology, and business. Most recently head of digital marketing at ProShares, he has led marketing initiatives for brands such as Bank of America, MetLife, Merrill Lynch, DTCC and ProShares.

A frequent speaker and consultant on digital marketing and marketing innovation, Dave currently advises companies on MarTech, GenAI, Digital Transformation, and Marketing Strategy. He is a co-chair of the Association of National Advertising (ANA) B2B Committee and a board member of Financial Narrative.

Dave holds an MBA from INSEAD and a BA with honors from Amherst College. He has lived and worked around the globe – in the USA, France, Germany and Singapore – and speaks fluent French.

 


All Sessions by David Blackburn

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Day 1: Nov 7, 2024

Day 2: Nov 8, 2024