Tim Whitley

CEO & CIO

Tim Whitley is CEO & CIO of the MHP/Team SI Family of Companies, an award-winning ad technology and digital marketing company headquartered in Little Rock, Ark. A serial entrepreneur and innovator, Tim thrives in fast-paced, dynamic environments and has crafted an impressive resume building companies from inception to scale and achieving leadership success in large corporate/public company environments.

Whitley leads 130+ employees at the MHP/Team SI Family of Companies, innovating how more than 800+ clients leverage technology, distribute media and content. The company’s growth and innovation has been recognized extensively, earning status as a Google Premier Partner, Adweek 100: Fastest Growing Agency, Inc. 500 Fastest Growing Companies in 2015, 2016, 2019 and 2020, “50 Innovative Companies to Watch” by Silicon Review, Inner City 100 by Forbes from 2016 to 2019, Best Places to Work in Arkansas, and Arkansas Business of the Year along with winning Best Entrepreneurial Companies in America by Entrepreneur 360 in 2017 and 2019.

For the past decade, Whitley has been a popular speaker on digital marketing, technology and cybersecurity at conferences and events throughout North America. He is perhaps best known for his keynotes on “TraDigital™: The Art of Blending Traditional and Digital Marketing” and “What Will Be Your Digital Legacy?” exploring executives’ use of digital and social media and how it impacts their reputation in real-time, and indefinitely in the digital conscious. His talks are designed to inspire audiences to want to help invent the future of technology and how to look at every challenge as an opportunity or turn a “no” into a “what if.”


All Sessions by Tim Whitley

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Day 1: Nov 17, 2020

Day 2: Nov 18, 2020

11:30 am

11:30 am

INDUSTRY EXPERT MOBILE MOMENTS:

Embracing Data-Driven Financial Marketing that Is Industry-Compliant

Data is more than a set of numbers. Data-driven marketingillustrates how your customers view your products and offerings, your brand’s messages and whether or not you are reaching the right customer or engaging with them on the right platform. Take a deep dive into data:
·      How to fully embrace data-driven marketing to precisely target customers who matter
·      Developing personalized messages that reach your customers at the most relevant moments through Connected TV, display ads and more.
·      Discover how data-driven marketing can enhance your business strategy while remaining ethical and compliant to all industry standards
Building an integrated, robust data-driven customer experience