Leslie Leach

Vice President of Marketing


All Sessions by Leslie Leach

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Day 1: Nov 16, 2021

4:45 pm

4:45 pm

CASE STUDY

Making Social Media Work for Your Financial Professionals

Marketing and selling by your financial professionals through social media can expand your reach, drive lead conversion, and grow client relationships. In order for social media strategies to thrive, financial marketers and compliance teams must collaborate to supply the right content and empower associates in the field to use the channel effectively. In this session, you will learn:
•    How to tailor strategies by line of business and client segmentation for more impact
•    How to use social media to bring to life your firm’s culture and values
•    How to maximize business growth from your field social media program
Bring your burning questions to this fast-paced session with industry experts

Day 2: Nov 17, 2021