Day 1: Nov 17, 2020
4:00 pm
4:00 pm
INDUSTRY EXPERT: DIGITAL MOMENTS
How to Enhance Your Digital Customer Experiences to Increase Growth
Customers have varying needs and preferences and marketers need to be agile in their approach to reaching them with exceptional experiences across all digital touchpoints. It is critical to have a holistic view of cross-channel data in order to track all marketing activities and gain access to accurate, real-time analytics to increase impact across campaigns. Find out how Hughes Federal Credit Union is driving ROI across their marketing programs. Gain insights on:
• The changing face of digital and what is next for marketer
• How to gain efficiency across analytics reporting
• How to optimize campaigns to grow a loyal customer base Building an integrated, robust digital experience
Day 2: Nov 18, 2020