Alex Kwiatkowski is an Advisory Industry Consultant in SAS’s Global Banking Practice. His role centers on articulating and amplifying company strategy and point of view to senior financial executives, partners, analysts, and influencers, along with creating relevant narratives and supporting content for thought-leadership purposes. Alex accomplishes this by continuously analyzing the evolution of banking across the world to identify where advanced analytics and artificial intelligence can deliver the biggest benefits. He also leads the Financial Services team within Global Industry Marketing.
Alex holds a BA in Contemporary East European Studies from UCL.
Day 1: Nov 17, 2020
Day 2: Nov 18, 2020
INDUSTRY EXPERT: BANKING ON PURPOSE
How Intention Elevates People, the Planet and Profit
As the world continues to face profound change, banks now have the power to shape and elevate our global economy like never before – from societies to communities to every person. Purpose and profitability intersect when banks embrace technology and innovation – with intention. By turning data into insights, and insights into the right actions, banks can move forward with intention to make their businesses customer-centric and financially inclusive. Create positive impact in the community. Because the human story matters as much as the business story. During this practical session, we’ll discuss how banks can:
- Balance and prioritize banking core functions with emerging concerns like social change, financial equity, and inclusivity
- Drive higher purpose and profitability together through innovation
- Proactively address individual customer needs with data and analytics insights
Blending data and people for a winning marketing strategy for future growth